FEATURED POST:  STRATEGY MATTERS!

What does future success look like?  It seems like a simple question.  Yet, this is not a simple question for many midmarket firms. When the business was small, future success looked like a bigger version of the present.  But as the firm grew, it added new products and services and entered new markets. Perhaps it acquired another business or changed owners.  It found legacy customers no longer driving new growth, the competitive landscape more contested, investment requirements greater, and costs of failure higher.